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LinkedIn Sales Navigator: the AI features, and where to switch them off

What each AI feature in LinkedIn Sales Navigator does, summarised from LinkedIn’s own pages, and where on LinkedIn’s site to find each one. Every fact was checked by a person.

LinkedIn’s website terms don’t allow links into its site or copying from it, so each feature is described in this library’s own words and gives the path to the page instead of a link.

3AI features listed
6 Oct 2026last checked by a person · how →

EU AI Act · for UK small and medium-sized businesses
AI literacy · AI policy creation for businesses

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AI for Messaging

Message Assist drafts first InMails to sales leads, and Ask for intro; one admin setting covers both

Message Assist drafts a personalised first InMail to a sales lead from what LinkedIn knows about the lead and their company and the seller’s own product details; the recipient is not told AI helped. Ask for intro drafts a request to a shared connection to introduce the seller to a lead, using recent posts, shared experience or education and job changes; it also appears on lead profiles on LinkedIn.com. Both are on by default, and an admin can turn them off for every user on the account.

Switch: see the description aboveWhere to look LinkedIn Help → Sales Navigator → articles “Message Assist in Sales Navigator”, “Ask for introduction using AI in Sales Navigator” and “Turn off AI-assisted features as a Sales Navigator admin”.Checked 6 October 2026

Account IQ

AI summaries of a target company: priorities, likely pain points, financials and what its staff post

Shows sellers an AI-generated summary on a company's Account page — its strategic priorities, likely pain points, financials, leadership and headcount changes, and what its employees are talking about on LinkedIn — built from LinkedIn's own data and public information, and can explain how the seller's product might fit. It is on by default; an admin can turn it off for every user on the account.

Switch: see the description aboveWhere to look LinkedIn Help → Sales Navigator → articles “Account IQ in Sales Navigator” and “Turn off AI-assisted features as a Sales Navigator admin”.Checked 6 October 2026

Lead IQ

AI summary of an individual sales lead: their interests, recent LinkedIn activity, connections and their company

Gives sellers an AI-generated summary of an individual lead — their background, interests, recent posts and other public activity on LinkedIn, shared connections, and their company’s priorities and challenges (from Account IQ). It also works inside connected CRMs (Salesforce, Microsoft Dynamics, HubSpot, Oracle). It is on by default; an admin can turn it off for every user on the account.

Switch: see the description aboveWhere to look LinkedIn Help → Sales Navigator → articles “Lead IQ in Sales Navigator” and “Turn off AI-assisted features as a Sales Navigator admin”.Checked 6 October 2026

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Checked by people, kept up to date. Every feature on this page was checked by a person against the vendor’s own pages, and the catalogue is re-checked and updated regularly. Mistakes can still happen and vendors change their products without notice, so always check the linked page before relying on it. These are facts about the software. They are not legal advice and do not say what the law requires of you. How the library is checked

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